About us
Welcome to Ōkami 狼 Clothing, a fashion company that was founded with a deep passion for fashion and a vision to create unique and inspired clothing that would be loved by people all over the world. Our founder started this passion project in 2019 with the aim of revolutionizing the fashion industry. Our initial goal was to create clothing that reflects our love for Japanese culture, and in 2019, we launched our first collection under the name "Ōkami 狼".
In late 2020, we announced that we were now part of our parent company, "The76Company," and to celebrate this milestone, we collaborated with our sister company, Team76. This collaboration allowed us to expand our reach and bring our vision to an even larger audience. We hoped to inspire even more people with our passion for fashion and unique designs.
Since 2021, we have been on hiatus as we refine our vision. We have completely shifted our vision and with that, our mission and values. We have been working behind the scenes, restructuring our brand, and constantly making changes to ensure that we are able to fulfill our goals. We understand that it has taken longer than we anticipated to return, but we are working hard to bring you the best possible products. We believe that taking this time has allowed us to be even more creative and innovative.
At Ōkami 狼 Clothing, we are committed to using only the finest materials and high-quality craftsmanship to create clothing that is not only unique and beautiful but also comfortable and durable. We are excited to share our passion for fashion with you, and we hope that you will join us on this journey.
THE BRANDS OF ŌKAMI 狼 CLOTHING
Ōkami "Fashion Brand"
In the future, we plan to launch a new brand that will focus on creating an art piece you can wear, with futuristic never seen before designs that challenge the current fashion status quo. Codenamed "Ōkami Fashion Brand", the brand will have high fashion lines that use the best materials in the industry never breaking out the promise of ethical and environmentally sustainable production methods. We want to make adaptive clothing; Clothing that you can personalize to your lifestyle, whilst keeping a perfect balance between beauty and form.
Ōkami Originals
Before becoming what it is today, this company was known as Ōkami and it was the predecessor of what became known as Ōkami Originals. Ōkami Originals is a fashion brand that aims to blend clothing and artistic expression. It offers a collection of clothing items that feature unique graphics meticulously designed in-house or in collaboration with external artists. Each piece is like a canvas for artistic interpretation, giving the wearer a distinct sense of wearing a work of art. The brand's primary focus is to deliver clothing that stands out through its visual appeal and creative flair, offering a truly unique and artistic clothing experience.
Ōkami "Everyday Basics"
In the future, we plan to launch a new brand that will focus on inclusivity and embrace all body types, regardless of gender. Codenamed "Ōkami Everyday Basics, the brand will offer a range of unisex clothing pieces. Unlike many other clothing brands that use the outdated "XS, S, M, L" sizing system, Ōkami's sizing system will be more extensive, providing customers with a wider range of options to choose from. This will allow customers to find clothing that fits their body type perfectly, without worrying about the fit being too tight, too loose, too short, or too long. The goal of this new brand is to create an inclusive and diverse essential clothing line that offers good quality clothing at a fair and accessible price. By providing clothing that is produced ethically and in an environmentally friendly way, we hope to change the norm of fast fashion.
OUR VISION
At Ōkami 狼 Clothing, our vision is to redefine the fashion industry by seamlessly merging futuristic designs with a deep commitment to the planet's well-being. We envision a future where fashion is not just about style but sustainability and ethical practices. Our vision is to lead the way in creating a fashion-forward industry that embraces eco-consciousness, empowers individuals, and sets new standards for a better tomorrow, but that also challenges what is considered the status quo of fashion design. That is why we are part of both Project POP and Project Green Event Horizon because they share our vision of a more sustainable and equitable future. To learn more click here.
OUR MISSION
Our mission at Ōkami 狼 Clothing is not only to offer you the best futuristic designs but to offer you the best products for the future of the planet. We are making the promise that by 2040 a high percentage of the materials we use to make our products will be ethically produced, sourced, recycled, and/or recyclable.
Till 2035 We plan to offer a service that will allow our customers to hand in products that they bought from us and no longer need. Depending on the state of the handed-in product we will either donate it to people in need or recycle it so that we aren't contributing to the estimated 6 million tons of textile waste that are thrown away every year.
That is why we actively participate in both Project POP and Project Green Event Horizon, as they align perfectly with our mission of creating a fashion industry that values both style and sustainability. To learn more click here.
OUR VALUES
Sustainability: We deeply value sustainability and believe that fashion can coexist with responsible practices. We are dedicated to reducing our environmental impact, promoting ethical sourcing, and encouraging circularity in the fashion lifecycle. And that is why we are proud supporters of Project Green Event Horizon, which inspires us to continually improve our sustainability efforts.
Ethical Practices: We uphold the values of fair treatment, transparency, and accountability throughout our supply chain. We prioritize working with partners who share our commitment to fair wages, safe working conditions, and respect for human rights. And that is why we are part of Project POP, as it aligns perfectly with our commitment to promoting workers' rights and fair treatment within the fashion industry.
Innovation: We believe in pushing boundaries and exploring new horizons in fashion. We constantly seek innovative solutions and technologies that allow us to create stylish garments while minimizing our impact on the environment. That is why we actively collaborate with both Project POP and Project Green Event Horizon, as they inspire us to push the boundaries of sustainable fashion.
To learn more click here.